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Sportmax FW22 Campaign
The photographer Mario Sorrenti deciphers the Fall-Winter 2022 manifesto.
Deconstruction of the Femme Fatale array in a contemporary interpretation through Steinberg. Metanarrative archetypes redefined through tailored structures and body exploration.
Tech fabrics and luminescent rhinestones complete a range of structured and curated materials. A perfect aesthetic short-circuit between provocative exposures and intense rigor.
CREDITS:
PHOTOGRAPHER: MARIO SORRENTI
MODEL: STEINBERG
STYLIST: ELODIE DAVID TOUBOUL
CREATIVE DIRECTOR: HEIKO KEINATH
MAKE-UP: LISA BUTLER
HAIR: JAMES PECIS
CASTING DIRECTOR: PIERGIORGIO DEL MORO
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